Ojon: At Sephora
Estée Lauder’s hair care brand Ojon brand update and relaunch. Packaging design, product and beauty photo shoots, store visual merchandising. Web design with studioCase. www.ojon.com Project: Ojon. Brand Manager: Jane Lauder. Creative Direction: Melissa Knapp. Photographer: Ondrea Barbe (beauty), Lisa Charles Watson (products) Company: Estée Lauder, NYC 2010-2011.
NYCB: Architecture of Dance – Web
Seasonal collateral created for New York City Ballet. Architecture of Dance: a collaboration with renowned architect Santiago Calatrava, who’s drawings are featured in the materials. www.nycballet.com/aod. Client: New York City Ballet. Creative Direction: Sam Sohaili. Firm: Ink&Co, NYC 2009-2010.
Tribal DeNime
Identity and web re-design of Canadian women’s wear brand Tribal. An extension was added to the brand; Tribal DeNime, designed by Johan Lindeberg. www.tribal-inc.com, www.tribaldenime.com Client: Tribal. Creative Direction: Sam Sohaili. Photographer: Warwick Saint. Firm: Ink&Co, NYC 2010.
Wink
Design the look of the first issue of an online publication created for the photographer and agent Hans Neleman. www.win-initiative.com, www.wink-mag.com Client: Wink. Creative Direction: Nicholas Ong. Freelance Project, NYC 2009.
Ojon: Products
Estée Lauder’s hair care brand Ojon brand update and relaunch. Packaging design, product and beauty photo shoots, store visual merchandising. Web design with studioCase. www.ojon.com Project: Ojon. Brand Manager: Jane Lauder. Creative Direction: Melissa Knapp. Photographer: Ondrea Barbe (beauty), Lisa Charles Watson (products) Company: Estée Lauder, NYC 2010-2011.
Yumm!
Posters and tickets for a gastronomic downtown event, typography based visual identity. Project: Yumm. Creative Direction: Haggai Shamir. Fashion Institute of Technology, NYC 2007.
