Tribal DeNime
Identity and web re-design of Canadian women’s wear brand Tribal. An extension was added to the brand; Tribal DeNime, designed by Johan Lindeberg. www.tribal-inc.com, www.tribaldenime.com Client: Tribal. Creative Direction: Sam Sohaili. Photographer: Warwick Saint. Firm: Ink&Co, NYC 2010.
Tribal
Identity and web re-design of Canadian women’s wear brand Tribal. An extension was added to the brand; Tribal DeNime, designed by Johan Lindeberg. www.tribal-inc.com, www.tribaldenime.com Client: Tribal. Creative Direction: Sam Sohaili. Photographer: Warwick Saint. Firm: Ink&Co, NYC 2010.
Shoreline Villa
Identity and web design for luxury villa rental in Anguilla, Shoreline Villa. www.shorelinevilla.ai. Client: Shoreline Villa. Creative Direction: Sam Sohaili. Photographer: Nigel Barker. Firm: Ink&Co, NYC 2010.
YW Rug
Identity, web design and misc collateral materials for YW Rug. Handmade Swedish rugs by Paola Wennerholm. The rugs patterns are made after paintings her grandmother, Ylva Wennerholm, painted. wennerholmdesign.com. Client: YW RUG/Wennerholm Design. Freelance, Stockholm 2010.
Ögonblick Travel
Identity and visual language created as an extension of senior thesis, to a travel agent focusing in different styles of travels according to who you want to perceive the world; silhouettes vs. details. Project: Ögonblick Travel. Creative Direction: Frederun Scholz. Fashion Institute of Technology, NYC 2009.
Photographer Niklas Alexandersson
Identity, printed portfolio and stationery created for Swedish photographer Niklas Alexandersson. www.niklasa.com Client: Photographer Niklas Alexandersson. Freelance, Stockholm 2009.

