Estée Lauder’s hair care brand Ojon brand update and relaunch. Packaging design, product and beauty photo shoots, store visual merchandising. Web design with studioCase. www.ojon.com Project: Ojon. Brand Manager: Jane Lauder. Creative Direction: Melissa Knapp. Photographer: Ondrea Barbe (beauty), Lisa Charles Watson (products) Company: Estée Lauder, NYC 2010-2011.
PR launch at ION studio in Soho, NYC.
Set-up at the CEW (Cosmetic Executive Women) Beauty Awards that Ojon won for best styling product, the Volumizing Brush-On Mousse.



